Brand Identity
Water Drops
My Contributions
— Brand Identity Design
— Packaging Design
— Visual Storytelling
— Art Direction for Product Launch
Problem
Arboré lacked a unique visual identity, with generic packaging and a narrative that didn’t convey its premium, eco-conscious values.
Solution
We created a modern, minimalist identity featuring a clean logo with a leaf motif. Earthy tones, tactile materials, and clear typography in the packaging highlight both premium quality and sustainability.
Results
35%
Increase in user engagement.
22%
Reduction in task completion time.
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